If you aren’t yet into information products and Knowledge Commerce, you should be
First let’s see what these information products are. Everybody has some knowledge that others may like to have. It may be knowledge about some topic of interest. Or it could be knowledge of how to do some tasks or processes.
When you package the knowledge you have into an ebook, a video tutorial, a webinar, a whitepaper or a self-assessment quiz, you “productize” the knowledge in a way that can be sold.
Since most people come to the Internet seeking information about something or the other, most information products online are digital. They can be consumed only through electronic devices like laptops, tablets or mobiles.
Till about a couple of years ago, people used to talk about “ecommerce of information products”. Now they have a more elegant name for this type of business. It’s called “Knowledge Commerce”. That’s how we too like to call it at Solohacks Academy. Knowledge Commerce is expected to hit $325 billion by 2025.