SEO traffic still tops any other source of traffic to the blogs and websites of solopreneurs who do content marketing. Even though getting Google listings and rankings are getting to be very tough against competition (because of the many changes in Google’s ranking algorithms), bloggers and content marketers still do need search engine-driven traffic to survive and thrive. Social media does bring you quite a bit of traffic, but not to the same degree.
How best can you, as a solopreneur, cream the search engines (notably Google) to get enough traffic and more to your website? Essentially search engine optimization still largely operates by the same rules as it used to. It is still about aiming for high search engine rankings for the most searched keywords in your niche. Content & Traffic Generation from SEO also continues to involve doing both onsite and offsite optimization. And SEO is even today about acquiring enough backlinks to your blog or site. But while the goal posts haven’t quite shifted drastically, the game has to be played slightly differently than we have all been doing before.