We’ve handpicked these excellent resources for solopreneurs (especially for content marketing). There’s a collection of mindset-jogging books, resources for starting and running a business, some powerful marketing tools, and a select set of outsource talent exchanges. If you have other tools to suggest for our collections below, or have tools you have created that can be useful to other solopreneurs, do email us at email@example.com.
Must-read resources for solopreneurs
We’ve found these books to be invaluable. I hope they will inspire you too. Click on the images to know more about each book.
Starting/building an online business
Whether you have an offline business or not, every solopreneur absolutely needs an online presence to multiply results at the lowest cost. Here are the resources we use for our own site and can swear on.
WP ENGINE: WP Engine is the leading WordPress digital experience platform. They’re a new breed of technology company at the intersection of software innovation and service. Their platform provides brands the solutions they need to create remarkable sites and apps on WordPress that drive their business forward faster.The most comprehensive and the easiest, fastest way to get started in one go: host your website, customize a gorgeous Genesis Framework theme, start your blog, optimize your site for all devices, do ecommerce … and get help and advice in a trice if you need.
123RF STOCK IMAGES: As a 100% bootstrapped company since 2005, 123RF.com have grown to be one of the world’s largest digital stock agencies with an evenly distributed global footprint. 123RF has helped a wide clientele of individuals and businesses tell their stories using creative imagery, sounds and motion contributed by talents from around the world. They have more than 112 million creative works and growing; 90,000 daily content from 300,000 creative contributors; and 12,000,000+ monthly active users. The images on our site are all from 123RF.com.
CAMTASIA VIDEO EDITOR: Social media and web communication is becoming more effective with the help of images and videos. Is your business keeping up? You have to, but it’s not affordable to outsource every piece of video content, and working with third parties can be difficult. With Camtasia Video Editor, you can easily create great looking videos, even if you’ve never made one before. Make videos from start to finish in hours, not days, and upload your videos to Youtube, Vimeo or Facebook.
MAILCHIMP: Whether you need to sell your products, share some big news, build an loyal community, or tell a story, Mailchimp’s campaign builder makes it easy to create email campaigns that best suit your message. You don’t have to be a designer or tech whiz to use Mailchimp. Their design tools make it easy to create sophisticated email campaigns that shine a light on the best of your business. Mailchimp also puts your data to work so you can gather insights on your most successful campaigns and get personalized advice for your next move.