Solopreneur examples are growing in number every day. Somewhere on this globe, every minute, some solo businessperson is breaking barriers to success. It’s always exciting to know some of the most iconic solopreneurs and trace back to see how and why they grew into such role models. Whatever their stage of business growth, they all continue to grow as people, with the life lessons only solopreneurship can teach. We had great fun compiling this list and hope you will find these examples inspiring.
- Marie Forleo made a business out of her truly eclectic set of interests
- Levi Newman converted freelance writing gigs on Fiverr into 20X earnings
- Erika Leonard (pen name E.L.James) is among the world’s richest authors
- Spencer Koppel makes a six-figure income after retirement by matchmaking
- Sara Blakely cut the feet off her pantyhose and founded a $1.1 billion empire
- Justin Goff learned the art of powerful marketing by sheer trial-and-error
- Anastasia Soare applied the Golden Ratio of architecture to shape eyebrows
- Tim Seidler catapulted his side-gig as a web-builder into a 6-figure business
- Morissa Schwartz thanks Fiverr for uncovering her real talent for business
- O J Whatley’s luxury-watch-collectors exchange grew from watching “speculators”
- Ashley Qualis made her millions and then lost everything except her resilience
- Laszlo Nadler left his job in project planning to create and sell planners
- Kelly Lester’s millions came from school kids munching from her lunchboxes
- Tim Ferriss is not only a solo millionaire, he made many solo millionaires
- Meghan Telpner turned her ailment into a mission for health-consciousness
- Daniel Fagella’s business grew from psychology, martial arts, and fallen roofs
- Charmaine Pocek is a rare solopreneur who help people land 9-5 jobs
- Allen Walton went from high-school failure to 7-figures via a spy camera
VIDEO: Stefanie O’Connell offers invaluable tips through her advice on “My Biggest Money Lessons Learned As A Solopreneur” (Must watch: 13:35 minutes)
Stephanie believes (as I do too) that you cannot afford to lose the money you make as a solopreneur through unintelligent money decisions. She has several pieces of advice for any solopreneur wanting to become a success story: revenue is not the same as income; be your own HR department; cash flow is king; your business needs a buffer; your earning potential is unlimited. Put these ideas into action and watch your business confidence and your money grow.
1. Marie Forleo made a business out of her truly eclectic set of interests
Who is Marie Forleo, and what business has made her a famous solopreneur?
Marie Forleo says she was a born-and-raised Jersey girl with nothing more than passion, a laptop, and a dream. She is now a famous business coach who trains people in three simple strategies to give them the clarity and confidence to build their dreams on their terms. Marie has converted her passion for self-actualization into a $14 million solo business. Her website is at MarieForleo.com.
What difference and motivation started Marie Forleo into solopreneurship?
Marie has always been passionate about a multitude of seemingly unconnected things: writing, hip-hop, psychology, entrepreneurship, creativity, spirituality, fitness, and philanthropy, to name a few. She calls herself a multi-passionate person. She believes that “you must bring your whole self to the table if you want to thrive in today’s world”. This unique thinking has translated into her business opportunity to teach whatever she knows to others.
What was Marie Forleo’s route to building on her successes progressively?
As you can expect, Marie’s life as a solopreneur is full of fresh ideas all the time. She broadcasts an award-winning weekly web show called “MarieTV. She runs diverse online business programs. One such program is called the Copy Cure, where she teaches participants writing skills to attract more business. However, her more lucrative program is B-School – an online course teaching effective marketing strategies to entrepreneurs. Recently, Marie has released a New York Times best-selling book, called “Everything Is Figureoutable”, and has a book tour throughout the US.
2. Levi Newman converted freelance writing gigs on Fiverr into 20X earnings
Who is Levi Newman, and what business has made him a famous solopreneur?
Levi Newman was writing odds-and-ends stuff to earn money when he discovered Fiverr. Even then, he thought maybe he’d get regular work – if only five dollars per piece he wrote – but to his surprise, his business burgeoned. In his first couple of months, Levi made just $800 – $1,200, and then it just snowballed. Within six months, he saw he could do this full-time. Since around 2015, he’s made $10,000 – $15,000 a month regularly. His online presence is on Fiverr “Levinewman”.
What difference and motivation started Levi Newman into solopreneurship?
Levi worked for ten years in the Army and wrote for a real estate company focused solely on Veterans Affairs loans. But it got tiresome, so he decided he wanted to write for more than just the veterans. He started freelancing. His inflection point in business seems to have come from an idea to upsell. He says, ”Though I didn’t mean for it to be more than extra money, I kept getting more orders, so I kept trying to upsell — ‘Well, if you want this, I can also give you this.’ And then I had so many orders that I just had to up my prices to limit myself. So I upped my fees, and I was still getting more orders. I kept having to charge more because I had too many requests.”
What was Levi Newman’s route to building on his successes progressively?
Levi started by just writing marketing and advertising materials for people — for example, ads and sales pieces. But soon, people began hiring him to write almost anything, including personal emails, business emails, and long drip email sequences. People asked him to write their entire websites and Facebook pages. To date, he says he has written more than 2,000 Amazon listings and written for people in 52% of countries worldwide. Though he started writing $5 gigs at first, his average is about $100 a job. On any given day, he typically has 40-50 jobs in his queue.
3. Erika Leonard (pen name E.L.James) is among the world’s richest authors
Who is Erika Leonard, and what business has made her a famous solopreneur?
Erika Leonard (pen-name: E.L. James) is a British writer – one of the richest in the world. She earned her estimated worth of $148 million mainly from her “Fifty Shades” franchise, which includes books and movies under the same brand. Erika has sold more than 125 million copies of her books worldwide. Her website is at ELJamesAuthor.com.
What difference and motivation started Erika Leonard into solopreneurship?
Erika herself was shocked at the overnight success of her kind of “erotic fiction”. It has all started in pure fun as a hobby. After watching the movie “Twilight”, she became absorbed with the kind of books that formed the basis of the movie script. So she decided to try her hand at writing her own fan fiction story. She self-published her novel on a fan fiction website, and before she knew it, her story went viral. Since then, she was writing in that genre as her business.
What was Erika Leonard’s route to building on her successes progressively?
The first installment of Erika’s “Fifty Shades of Grey” made history in the UK. It became the fastest-selling paperback ever. The novel took only 11 weeks to reach $1 million in sales. Moreover, the silver ink needed to print the cover graphics ran out in the UK. Her publisher, Random House, had to import silver ink in a hurry from Germany to finish the printing. All this naturally added to her newsworthiness. Erika subsequently got included in the Forbes Top-Earning Authors 2013 list after she made $95 million.
4. Spencer Koppel makes a six-figure income after retirement by matchmaking
Who is Spencer Koppel, and what business has made him a famous solopreneur?
Spencer Koppel decided life would be too quiet after retirement, so he began a solopreneur business – a matchmaking site called Geek2 Geek. He built it to help geeks like himself find mates. Within five years, his website grew to over 60,000 members and started bringing in six-figure incomes. His website is at Geek2Geek.co.
What difference and motivation started Spencer Koppel into solopreneurship?
Spencer knew what it felt like to be a geek. He also knew how others viewed geeks as possible dates, mates or partners (not very positively!). Geeks tend to be shy, although they may be highly successful. Spencer thought they needed a comfortable space online to assemble, where potential partners could seek them out to see how they too were exciting people. Maybe Spencer had a long time to think about this issue because he started this solopreneur business after he was 60 years old. But it succeeded because he knew his market. Geeks did have a significant pain point that he helped solve.
What was Spencer Koppel’s route to building on his successes progressively?
Spencer appears always to have been careful about the costs in his business. His formula for success seems to have been to aim for low expenses and high gains. All he ever spends, even now, is on web hosting and site maintenance. This frugality has ensured that almost all the money he makes is his to keep. He has focused on increasing his member base to scale and grow. But, interestingly, success to him is not just about money. Spencer lives a life of variety with a lot of travel and many other enjoyments of “retirement”.
5. Sara Blakely cut the feet off her pantyhose and founded a $1.1 billion empire
Who is Sara Blakely, and what business has made her a famous solopreneur?
Sara Blakely is the owner of a business called SPANX. The mission of SPANX, which deals with women’s inner body clothing, is to help women feel great about themselves and their potential. Around March of 2012, Sara was named the world’s youngest self-made female billionaire by Forbes Magazine and one of TIME’s 100 Most Influential People. With her headquarters in Atlanta, GA, she prolifically opened stores all across the United States and in 50 countries worldwide. Her website is at Spanx.com.
What difference and motivation started Sara Blakely into solopreneurship?
Sara Blakely was getting ready for a party when she realized she didn’t have the right undergarment to provide a smooth look under white pants. Armed with scissors and sheer genius, she cut the feet off her control top pantyhose. She hated having the seam show when she wore open-toed shoes, yet loved the control-top support the pantyhose provided. Cutting the feet off was not the most comfortable thing to do since the pantyhose tended to roll up her legs, But it did give Sara a big idea. She met the Neiman Marcus Group representatives, where she gave them a live demonstration of the product. Soon, her merchandise was placed in seven big stores throughout the country, including Bloomingdale’s and Saks.
What was Sara Blakely’s route to building on her successes progressively?
Out of all of her marketing tactics, Sara hit upon the idea of sending a gift basket filled with products to Oprah Winfrey. That masterstroke got Oprah to include SPANX in her list of Favorite Things, and sales boomed. In her first year of business, Sara made a whopping $4 million. By her second year, she had more than doubled profits to $10 million.
6. Justin Goff learned the art of powerful marketing by sheer trial-and-error
Who is Justin Goff, and what business has made him a famous solopreneur?
Justin Goff was utterly broke at the age of 27 when he risked $2000 on learning to write Facebook ads to promote an ebook he’d co-authored with his fitness trainer. The ads were duds till suddenly one day he got the knack of it all – not by a miracle but by sheer trial-and-error. When he started a new business selling energy supplements (called Patriot Power) he applied his marketing muscles to make it a huge success. His website is at PatriotPowerHealthStore.com.
What difference and motivation started Justin Goff into solopreneurship?
Justin Goff was smart enough to use the same marketing tactics learned from his previous failed business ventures to build this new one, in which he made $1,000,000.00 in revenue. By using social media and constantly monitoring the effectiveness of his ads, he sharpened his skills to a very high degree. Very few people can master the vagaries of social media as he has. Justin seems to have developed that fine art of knowing what to say and to whom to move his products.
What was Justin Goff’s route to building on his successes progressively?
From Patriot Power’s success, Justin has made another jump to a consulting business, where he now teaches what he knows about marketing. He calls himself “The King Of Converting Offers On Cold Traffic” and says he helps business owners bring in 200, 500, or even 1000 new customers per day from cold traffic. One of his students, a financial publisher, sums up Justin’s domination of marketing strategy and tactics: “Most teachers of marketing are nothing but wannabes. They fake their guru status because they’ve never actually made anything work. But not Justin. He’s an entrepreneurial practitioner with real-time results”.
7. Anastasia Soare applied the Golden Ratio of architecture to shape eyebrows
Who is Anastasia Soare, and what business has made her a famous solopreneur?
Anastasia Soare is the founder of Anastasia Beverly Hills (ABH), a beauty and cosmetics enterprise. Long before social media was in vogue, she began her solo business as a makeup mogul. Today, she has cashed in on Instagram and is flooding it with makeup looks and tutorials. For a girl who had immigrated to the US in the late 1980s from her home country of Romania, she went through struggles, including learning English, to now have net worth is an estimated $1.2 billion. Forbes named her #21 on America’s Self-Made Women 2019 list. Her website is at AnastasiaBeverlyHills.com.
What difference and motivation started Anastasia Soare into solopreneurship?
Anastasia Soare had initially studied art and architecture in Romania, but she couldn’t land a job in those fields in the USA when she migrated. She took the only job she could get, working in a beauty salon in Los Angeles. But her training in art and architecture had taught her that the Golden Ratio principle produces perfect masterpieces, which she applied to faces. The Golden Ratio is a technique used by artists and architects to form visually pleasing artwork. She carried that logic into beauty by manipulating the eyebrow shape on women to create symmetrical features. That became her signature strength.
What was Anastasia Soare’s route to building on her successes progressively?
As an aesthetician at the beauty salon that employed her, she saw that the clients’ eyebrows weren’t getting the shape they deserved. When she told the salon owner about this, the boss lady dismissed her. But Anastasia persisted with the idea, and she had perforce to rent out a room and start her outfit to provide eyebrow shaping and some other cosmetic procedures. To her glee, her first clients were supermodels, Naomi Campbell and Cindy Crawford. Her current celebrity clientele includes the most prominent names of Hollywood, including Jennifer Lopez and the Kardashians.
8. Tim Seidler catapulted his side-gig as a web-builder into a 6-figure business
Who is Tim Seidler, and what business has made him a famous solopreneur?
Tim Seidler started as an ordinary worker at an 8-5 job, taking care of his family and two kids. Since the money was not enough, he began to build websites as a side gig – until that casual “side gig” started to make more money than his day job. Tim installed Google Adsense and Media.net on to his site, and the rest was history. He finds he can make six figures a year while enjoying the freedom to schedule his work around his life by building websites and blogging about it. His website is at GetNicheQuick.com.
What difference and motivation started Tim Seidler into solopreneurship?
Tim Seidler is a classic example of someone freelancing alongside a day job to make some extra money for the family. But his inflection point came when he realized this side gig wasn’t just getting him money. It also taught him how to get his name out into the world and get his foot in the door with prospective clients. Those lessons eventually helped him make a switch to full-time solopreneurship.
What was Tim Seidler’s route to building on his successes progressively?
Tim talks about his success with gladness. “I spend my “work days” at Starbucks while jamming to my favorite songs and sipping on my favorite caffeinated beverage (Venti No-Whip Mocha). In between “working”, I can do the simple things that seemed difficult while at my 8 to 5 salaried job. These things include getting my oil changed, picking my son up from preschool. Going solo for the first time in my life, I’ve truly learned the meaning of work-life balance.”
9. Morissa Schwartz thanks Fiverr for uncovering her real talent for business
Who is Morissa Schwartz, and what business has made her a famous solopreneur?
As a college student, Morissa Schwartz was attracted to Fiverr, where she thought she could land assignments for her singing talents. She did get a stint with MTV. But another line of work drew her on Fiverr, and that was proofreading and editing. When she became fairly confident and famous on Fiverr in this new trade, she thought of her writing her book “Notes Never Sent” – and that led to her launching into a solo business called GenZ Publishing, which is raking in money. She found her mojo in promoting the works of emerging and underrepresented authors. Her website is at GenZPublishing.org.
What difference and motivation started Morissa Schwartz into solopreneurship?
Nothing explains her motivation as she does: “At Fiverr, I would write an article for somebody in France, edit a paper for someone in California, and provide a voiceover for a client in Canada all in the same day. So while I, as a freelancer, was missing out on having co-workers and office culture, I was a part of a whole different culture where I could work with a client in Tel Aviv at 1:00 AM or a client in NYC at 4:00 PM. I liked the flexibility to work when and how much I pleased. There was no monotony or boredom.”
What was Morissa Schwartz’s route to building on her successes progressively?
Morissa modeled her company GenZ Publishing as an extension of the way she worked with Fiverr. GenZ, she says, is not a vanity press. Instead, they are pretty traditional as an “indie publisher”. They focus a lot more than usual publishers on mentoring authors through each step of the publishing process. They help with editing, writing sequels, cover design, marketing, PR, and even getting agents. They love seeing new authors succeed. That’s why Morissa is careful to preserve the “family-like culture” at GenZ. She attributes her tremendous success to that.
10. O J Whatley’s luxury-watch-collectors’ exchange grew from watching “speculators”
Who is O J Whatley, and what business has made him a famous solopreneur?
O J Whatley grew up in Chicago, where his father was a commodities trader. He watched risk-taking speculators in action and began to understand their psychology. After graduating in International Finance and Marketing he did a long stint of selling financial services. All that cumulatively led to his starting WatchUWant, a solo-run outfit for collectors of old pre-owned luxury watches to buy and sell their rare timepieces. He made $6 million in revenue in 2006 from his home, with ‘me, myself, and I.’ But when he went on to notch up $20 million, his solopreneurship became bigger with 20 employees. His website is now rechristened and at TheWatchbox.com.
What difference and motivation started O J Whatley into solopreneurship?
Watching his father’s commodities business and later selling financial services himself, he learned how to build value-added relationships with customers. He believes every business should have the mandate to help its customers identify what they want, validate it to themselves, and then bring their self-insights into play when buying or selling anything. O J Whatley’s deep understanding of customers came in handy in building his fortune through WatchUWant.
What was O J Whatley’s route to building on his successes progressively?
Here are his own words on his success route: “Before WatchuWant, people sold pre-owned watches in the back alley of the watch industry. Quality and condition were poor, warranties were non-existent, and fake watches were rampant. Over 15 years, WatchuWant (now Watchbox) introduced innovations – such as an easy and fast process for online customers. We started an in-house repair and operations center. We also had CW21 certified watchmakers to inspect and authenticate every piece sold.”
11. Ashley Qualls made her millions and then lost everything except her resilience
Who is Ashley Qualls, and what business has made her a famous solopreneur?
Ashley Qualls, at age 14, started a website called Whateverlife.com, designed to provide free Myspace layouts and HTML tutorials for people. Her site was supported entirely by advertising revenue. She had earned over a million dollars by age 17. She turned down numerous offers to acquire her company, including a proposal for 1.5 million dollars and her choice of any car. In September 2006, she paid cash for a $250,000 home in Southgate, Michigan. By 2007 her website had over 7 million unique visitors a month and generated over a million dollars in ad revenue.” Unfortunately, she was suddenly diagnosed with autoimmune disease and lost her home, business, and everything. To help others in the same condition, she has now started a blog called SickNotDead. Her Facebook Page is at SickNotDead.
What difference and motivation started Ashley Qualls into solopreneurship?
Ashley Qualls’ business was straightforward since all she ever did was teach people to make MySpace layouts and write HTML code. But her success lay in her knack for monetizing her site with advertising revenue. It is to her credit that despite earning so much so early in life and then losing everything after being diagnosed with a dreadful, progressive disease, she still has it in her to write a regular blog for other autoimmune sufferers.
What was Ashley Qualls’ route to building on her successes progressively?
Ashley’s words about the roller-coaster that life took her through are heart-rending and yet inspiring: “I remember losing my business, losing my house, my miscarriage, and moving on (as best as I could). I wrote for years as a freelancer and ended up settling in one apartment after another to find that “home” again. I had dreams and aspirations — but it wasn’t right with my body.” She ends with a quote from Alan Watts: “The only way to make sense out of change is to plunge into it, move with it, and join the dance.”
12. Laszlo Nadler left his job in project planning to create and sell planners
Who is Laszlo Nadler, and what business has made him a famous solopreneur?
Laszlo Nadler was an IT project manager at Bank of America. One day he was advising his young daughter on how she should follow her passion in her career when she grew up when he suddenly realized he was not doing that himself. That set him thinking about starting an online solo business. His passion was clearly in project planning, so he began Tools4Wisdom, which he runs as a home business, selling his planners via Amazon. He is on the right trajectory to earn million-dollar revenues. His website is at Tools4Wisdom.com.
What difference and motivation started Laszlo Nadler into solopreneurship?
Since Laszlo had been a project manager at his earlier job, he was good at planning and liked using planners as working aids. People like Laszlo, who love planning, are naturally organized. They itch to help others manage their lives and plans too. When Laszlo decided to sell his planners, he began designing them and even printing them using his home printer. He then began more serious production through external vendors when he had about 100 good designs. After that, sales through Amazon started, which also got him ranked high on Google and attracted traffic and customers.
What was Laszlo Nadler’s route to building on his successes progressively?
Laslo says he focuses 80% of his work time on growing his business, and he outsources design work from Fiverr. He also uses a fair bit of email automation. But, according to him, the secret to being successful in business is to follow whatever your passion is – in his case, organized planning. As he says to Elaine Pofeldt in an interview in Forbes Magazine, “When you put your mind where your heart is, your mind comes into focus.”
13. Kelly Lester’s millions came from school kids munching from her lunchboxes
Who is Kelly Lester, and what business has made her a famous solopreneur?
Kelly Lester is a classic “mompreneur”. She turned her pain points as a mom into a solo online business. Looking for lunchboxes for packing her kids’ school lunches, she came across many sub-standard ones that she thought of making lunchboxes herself from the best washable plastic. At the time (and even now), the Japanese bento-boxes were very popular. They were lunch boxes with compartments, where people could pack the right foods in each compartment with an eye on wholesome nutrition. Kelly made her lunchboxes like bento boxes and made millions. Her website is at EasyLunchBoxes.com.
What difference and motivation started Kelly Lester into solopreneurship?
Kelly Lester says she loves to eat, and so does her family, but she doesn’t like spending too much time in the kitchen. Plus, each of her daughters had her food preferences, and it was a chore to pack their lunches, so they had food they loved along with food that was good for their health. Compartmentalized bento boxes were becoming all the craze, so Kelly adapted the idea for her lunch boxes to make it easier for moms to pack cleverly planned lunches for their kids. Kelly solved her problem and also rode the popular trend for bento boxes to success.
What was Kelly Lester’s route to building on her successes progressively?
Kelly made the most of visual advertising to promote her products. She wrote her blog and maintained a YouTube channel. She also used Pinterest, Facebook, and Instagram because they allowed her to share enticing imagery of food in her lunchboxes. On her website, she also encouraged moms and kids to share photos of their lunchboxes so that other moms could use the inspiration. Further, she made environmentally-conscious moms feel good about buying washable and re-usable plastics instead of use-and-throw lunch packing alternatives.
14. Tim Ferriss is not only a solo millionaire, he made many solo millionaires
Who is Tim Ferriss, and what business has made him a famous solopreneur?
Tim Ferriss is the famous author of the bestseller book, “The 4-Hour Workweek”. Many solopreneurs claim this book changed their lives from 9-5 drudgery jobs into starting online solo businesses. Through his various ventures, Tim Ferriss now has a net worth of $100 million. But how he got there is more interesting. After an initial low-paid job, Tim started BrainQuicken, a dietary supplement business. He made money, but it took hours off his life, so he got the insight for his book, “The 4 Hour Workweek”. He’s never looked back since and done much more to etch his famous name deeply. His website is at Tim.blog.
What difference and motivation started Tim Ferriss into solopreneurship?
“The 4-Hour Workweek” by Tim Ferriss is respected as one of the most outstanding entrepreneurship books of all time. It has now been translated into 35+ languages and has also been the #1 New York Times, Wall Street Journal, and BusinessWeek bestseller. The book condenses all the lessons Tim learned around efficiency, business planning, and productivity from his entrepreneurial and personal struggles. The book shows people how to leave their corporate jobs and create businesses that can finance the lifestyles of their dreams. But the real inflection point this book offers, for all who read it, is that people can live life like millionaires without being millionaires.
What was Tim Ferriss’ route to building on his successes progressively?
Since his first bestseller, Tim launched into a spate of other “4-Hour” books as a series, till he decided enough was enough and started a podcast. That podcast again made millions and continues to do so. He also became an investor and channeled a lot of money into successful investments in Uber, Shopify, Evernote, and TaskRabbit. What surprises most people about Tim’s success is that he gets lots of both – bouquets and brickbats. But he ignores his haters and his fears and takes risks anyway to put his radical ideas across.
15. Meghan Telpner turned her ailment into a mission for health-consciousness
Who is Meghan Telpner, and what business has made her a famous solopreneur?
Meghan Telpner, in 2006, was diagnosed as having Crohn’s Disease that causes painful inflammation of the gastrointestinal tract. She had to make some radical dietary and lifestyle changes. Rather than being a setback, healthier food choices became her obsession and passion – and eventually her solopreneur business. That business is now a seven-figure venture built to share everything Meghan has learned. She has grown a loyal community of health-minded customers. She started as a solopreneur, but business growth has required her to hire a full-time assistant and a couple of contractors. Her website is at MeghanTelpner.com.
What difference and motivation started Meghan Telpner into solopreneurship?
Meghan Telpner says she didn’t create the business with the idea of hitting a specific money goal. She genuinely wanted to help people take ownership of their health. She’s also never wanted to grow her business by borrowing money or getting funded. She’s always financed her outfit from the cash flow earned. She could easily increase her team, but she’s not sure she ever wants to. She says hiring and managing more people would eat into her time spent creating new ideas for her business and customers. In an interview with Elaine Pofeldt in Forbes Magazine, she says: “I don’t know if bigger is better. I’d rather keep it small and mighty.”
What was Meghan Telpner’s route to building on her successes progressively?
Meghan started her business with the idea of creating a community around food, offering cooking classes several days a week from her tiny kitchen. Then to increase her followers, she started blogging every day, publishing more than 2,000 posts. She is always looking for ways to scale. One of her ideas that was an outright success was her three-day Green Smoothie Cleanse. In 2013, she wrote a book called “UnDiet: Eat Your Way To Vibrant Health”. One year later, she opened her Academy of Culinary Nutrition, offering students a certification when they completed the program. In 2015, she wrote another book “The UnDiet Cookbook”. By the third year in business, she made $90,000.
16. Daniel Fagella’s business grew from psychology, martial arts, and fallen roofs
Who is Daniel Fagella, and what business has made him a famous solopreneur?
Daniel Fagella is a black belt holder in his Brazilian Jiu Jitsu martial arts. He also has a Master’s in Applied Positive Psychology (MAPP) from the University of Pennsylvania. The gym where his instructor taught martial arts had a roof collapse. Daniel tried to build his own gym, only to have the roof collapse again and leave him near bankrupt. That’s when he decided that he could convert his vast library of recordings of martial art techniques and strategy into an online business. Daniel called his site Science Of Skill (SOS). But to grow the website, he had to broaden the market to more than just Jiu Jitsu – he added self-protection, self-defense, and self-reliance. His business soon crossed $230,000 a month in revenue. His website is at SOSSelfDefense.com.
What difference and motivation started Daniel Fagella into solopreneurship?
Daniel Fagella believes his degree and business are closely related. His education was around the application of psychology to “non-ameliorative ends”. That means “improving what already exists instead of fixing what is broken”. He realized that martial arts are an exact fit for that philosophy. He says: “All my nerdy Ivy League stuff was all about skill development, the psychology and cognitive science of how we develop skill, particularly applied to martial arts.”
What was Daniel Fagella’s route to building on his successes progressively?
Daniel is forthright about his plans. He doesn’t always want to be running his online business. His “grand objectives” are in global policy around artificial intelligence in neuroscience. He plans to stay as the boss of Science of Skill until the company earns about $4 million – $6 million in annual revenue and is in a position to be sold. “I’m not looking to run this business until I’m 85 years old,” he says. Daniel has already planned his next project: Techemergence.com. He plans on it being a media site that interviews startup founders, researchers, and neuroscientists.
17. Charmaine Pocek is a rare solopreneur who helps people land 9-5 jobs
Who is Charmaine Pocek, and what business has made her a famous solopreneur?
Charmaine Pocek was a full-time corporate worker who’d spent 15+ years as a Recruiter. She had helped hire 3,000+ full-time employees for industry leaders across medical, scientific, engineering, pharmaceutical, academic, IT, and Fortune 500 companies – including entire tech start-ups. Her passion is o help find people jobs! When she and her husband were saving up for adoption, she felt tempted to enroll herself on Fiverr as a resume writer. Little did she know that the gigs she did for $5 apiece would eventually make her a Triple Certified Resume Writer, earning mega multiples of the paltry sums she first got. She opened her own solo business. Her website is at MyImprovedResume.com.
What difference and motivation started Charmaine Pocek into solopreneurship?
Charmaine Pocek has helped thousands of people through her business through resume writing, interview coaching/training, and creating personalized job search plans to help them find great careers. Her objective has grown to develop clean, content-forward resumes that are unique. Her personalized interview coaching services seem to be her forte, and her skills in this area are rare. She brings to the table both her headhunter experience and her Fiverr-honed resume writing skills to make sure her customers land their dream jobs.
What was Charmaine Pocek’s route to building on her successes progressively?
Charmaine has earned much acclaim since she started. She is a member of the Forbes Business Council. She has featured as an industry expert in Forbes, CNN, The Huffington Post, Fiverr, PARW, The Ladders, Glassdoor, Monster, CareerBuilder, and Indeed.com. She is as innovative as she is growth-oriented. For example, she offers “graphical resumes” as a cut above the standard resumes. No customer is too small or too big for her – she deals with those at graduate or entry levels to executive career levels, knowing just what to help people with at the many stages of their upward career mobility.
18. Allen Walton went from high-school failure to 7-figures via a spy camera
Who is Allen Walton, and what business has made him a famous solopreneur?
Allen Walton was what we’d call a high school failure. He had a GPA of just 2.9. After his flawed studies record, he began working for a camera store, making only $11.00 per hour. But cameras caught his fancy, especially spy cameras. So he suddenly, one day, decided to start a new spy camera website. That little website made a 7-figure income, making Allen one of the most outstanding solopreneurs we can name. His website now sells over 100 different products, stocking more than just cameras. He sells a variety of spyware. His store has featured in Forbes, Entrepreneur, CNBC, and Fast Company – and he was recently featured on the Tim Ferriss podcast. From bootstrapping to 7-figures is a big story. Allen’s website is at SpyGuy.com.
What difference and motivation started Allen Walton into solopreneurship?
Allen Walton sees significant value in the smallness of his company. He says on his website, “We’re able to do a lot of things the big guys can’t. Being small lets us offer the lowest prices, provide better/faster service, and also give a top-notch experience that a big corporation can’t compete with.” He also goes on to explain why he thinks his online venture is so successful: “The downside to a physical spy store is that customers don’t have privacy. Sometimes, shoppers won’t enter until the store is empty, only to leave again if someone came inside. My online spy shop lets you get information and order products in private. Being online also keeps us from having to buy expensive retail space, which means we can give the lowest prices.”
What was Allen Walton’s route to building on his successes progressively?
Allen is always looking for ways to scale. He has already worked with over 60,000 customers from entirely different backgrounds – like everyday people, private investigators, department stores, police departments & the FBI, and Fortune 500 companies. SpyGuy also offers custom solutions for customers with particular needs that the product line doesn’t cover. One case study of Allen’s custom work includes a large department store that ordered hundreds of custom-made, covert cameras for loss prevention. In another case study, an insurance company used his products to catch workers’ compensation fraud. In a third exciting case study, a company needed to catch copper wire thieves from their construction site in real-time – which they did.
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