Outbound Links: hacks for ease and speed for the solopreneur content-marketer
Are you a content-marketer wanting backlinks from others to raise Google rankings? I bet you are!
Are you a content-marketer who links out to quite a few others in your posts? I bet you do, if the links are relevant to your article.
But did you know that many solopreneur content-marketers balk at doing this? They think they are passing away something very precious, that they’ve earned at great cost. LINK JUICE!
Nothing can be farther than the truth. Outbound links count among the powerful Content SEO Factors. Reputed research has proven this with conviction.
So drop these fears of linking out:
- “Customers will click out of my site and never come back.”
- “Google will penalize me if I accidentally link to bad neighborhoods.”
- “I will lose my ranking if I link to sites with lower rank than my site.”
- “People won’t link back to me, so it’s no use linking to them.”
Besides SEO benefits, you can use outgoing links for outreach purposes as well. You can email those you’ve linked to let them know you’ve done so.
A site that receives your outgoing link will take note of you. If they like what they see, they may even share your article on their social media channels. Or even better, they may link back.
So learn the correct ways to do outbound linking, and see how you can only gain!