Content Marketing Strategy development, especially of the standard variety, can be unwieldy and cumbersome for solopreneurs or small businesses. Below we have a system we follow that shows you some simple steps you need to get your Content Marketing Strategy right. Having a strategy helps you do things in a structured way for best cost-efficiency, easy manageability and reliable results. Without a good Content Marketing strategy, most solopreneurs would flounder, not knowing what to do before what, and what should be the priority at each stage of activity. With a good structure, though, your workload will get streamlined and productive. So here is a strategy development model that you, as a solopreneur, can understand and easily follow.
The model below has an outline and also some important meat. Any program becomes do-able for a solopreneur if it’s easy to learn – and once learned, can become semi-automatic too. That’s what this 7 T’s model is all about.